Music Promotion
Toolkit
ByVirtual Publicist
Music Promotion Toolkit / TemplatesFREE, EDITABLE TEMPLATES

Your music has a story.
Make it easy to tell.

Start with a single, EP or album template. Add the facts, then edit the draft into your own voice.

Not sent to a server. Missing details stay as clear placeholders.

Your editable press release

Replace every bracketed instruction before sending.

This is a fill-in template, not a fact-checking service. Check names, dates, credits and permissions. Recreating the draft replaces any manual edits below; download your work first.

What belongs in a music press release?

A music press release gives a writer the facts needed to understand and potentially cover a release. It should include a clear headline, artist and release names, release date, a concise story, a listening link, approved visual assets, credits and a professional contact.

Choose the right format

Keep the story accurate

Replace claims such as “the most exciting artist of the year” with specific information a writer can use. Include genuine quotes and achievements only when you can verify them. Do not invent press coverage, audience figures, collaborators or endorsements.

A press release is not the entire pitch

Write a short, recipient-specific introduction that explains why the release fits that person’s coverage. Link to the full release and approved assets as support. Read the pitching example and put your preparation on a release calendar.

Prefer a blank file? Download the single, EP or album template.